Prime Video is proving it can do more than just action-packed thrillers and superhero sagas. The streamer's latest romance series, Off Campus, is drawing in viewers in droves, especially among Gen Z audiences. After a record-breaking debut, the show has now posted an impressive 34% increase in viewership during its second week on the platform, according to the latest Nielsen streaming data.

The data, covering the week of May 18 to May 24, shows that Off Campus generated 690 million minutes watched, landing it at No. 5 on Nielsen's list of the top 10 original streaming series for that period. This surge comes on the heels of the show's massive launch, which attracted 36 million viewers in its first 12 days—making it Prime Video's third-biggest debut ever, behind only The Lord of the Rings: The Rings of Power and Fallout. Even more notably, it scored the streamer's largest-ever debut among the coveted 18–34 demographic, surpassing even The Summer I Turned Pretty.

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Based on the popular book series by Elle Kennedy and created by Louisa Levy, Off Campus follows the steamy romance between a music major (Ella Bright) and the captain of the hockey team (Belmont Cameli) at fictional Briar University. The show has quickly become a cultural touchstone for fans of the genre, blending titillating drama with genuine emotional depth.

Critics have also embraced the series. It holds a “Certified Fresh” 91% critics' score and an 88% audience score on Rotten Tomatoes, where the consensus praises it for “thriving on titillation and the deliberate excavation of relationship dynamics.” Collider's Therese Lacson called it “the perfect blend of sizzling romance and soapy drama.”

The show's success is part of a broader trend for Prime Video, which has traditionally been known for hits like Reacher and Bosch that skew toward older male viewers. But with Off Campus and The Summer I Turned Pretty—which wrapped its three-season run in 2025 and is set for a feature-length finale—the streamer is clearly making inroads with younger audiences. For more binge-worthy picks, check out Prime Video's Top 3 Binge-Worthy Shows for June 19 Weekend.

Meanwhile, another Prime Video title also made the Nielsen top 10: The Boys, which concluded its five-season run on May 20, continues to draw viewers. For a deeper look at that show's legacy, see ‘The Boys’ Smashes 50 Billion Minutes Watched on Prime Video, Cementing Its Legacy.

With its week-two momentum, Off Campus is proving that it's not just a flash in the pan. As the series continues to captivate audiences, it's clear that Prime Video has found another romance hit that resonates with both critics and fans alike. Stay tuned for more updates on this sizzling series.