Groovy. Bruce Campbell's iconic Ash Williams has survived Deadites, medieval armies, and enough supernatural chaos to make any horror hero call it quits. Now, fans can bring the S-Mart employee turned medieval warrior home in a big way—literally. HalloweenCostumes.com has unveiled a six-foot animatronic of Ash from Sam Raimi's 1992 cult classic Army of Darkness, and it's ready to guard your porch this Halloween.
The life-size decoration captures Ash's unforgettable medieval look, complete with his signature chainsaw hand. But if you prefer his metal gauntlet, no problem—the animatronic comes with an interchangeable arm so you can switch up the weapon. Motion activation brings Ash to life with movement and dialogue straight out of the movie, letting him swagger and snark just like the king himself. It's the perfect centerpiece for any Evil Dead display, whether you're scaring trick-or-treaters or just showing off your fandom.
Priced at $349.99, the Ash animatronic is available for preorder now ahead of the Halloween season. It's part of a massive lineup of over 75 new animatronics from HalloweenCostumes.com for 2026, including decorations based on The Texas Chain Saw Massacre, Coraline, The Lord of the Rings, Ghostbusters, Alien, Batman: The Animated Series, The Dark Knight, Poppy's Playtime, and Edward Scissorhands. Among the biggest additions is a towering 14.5-foot Balrog, billed as the largest licensed retail animatronic the retailer has ever produced.
For horror fans, though, Ash may be the standout. The Evil Dead franchise has never slowed down when it comes to collectibles, but a full-size animatronic feels like a fitting tribute to one of the genre's most quotable heroes. Bruce Campbell's performance turned Ash from a unlucky cabin visitor into a chainsaw-wielding legend, and this decoration captures all that swagger. As the Evil Dead universe continues to expand—with Evil Dead Burn already out and a prequel, Evil Dead Wrath, set for 2028—fans can let Ash stand watch until the next chapter arrives.
Whether you're a longtime collector or just looking to up your Halloween game, this animatronic is a must-have. It's not just a decoration; it's a tribute to the king of horror-comedy. So grab your boomstick, practice your best one-liners, and get ready to hail to the king, baby.
